Six Steps to Salon Success: Future Proofing your Business with Leah Durrant

January 05, 2023

Still recovering from the impact of the pandemic, salons in the UK are now faced with a national recession and cost of living crisis.

That’s why Leah Durrant, business coach and owner of Leah Durrant Hair Salon and Beauty Retreat in Chertsey, is tapping into her 25 years of industry experience to help other hairdressers to boost their businesses in 2023. 

By focusing on six key development areas, Leah says salons can weather the economic storm and future proof their businesses. 

These are: 

  1. Mindset and personal development 
  2. Manifest and visualisation 
  3. Goal setting 
  4. The 3 Rs: Retail, Rebook, Refer
  5. Marketing 
  6. Knowing your numbers 

In 2020, during the pandemic, many salon owners and hairdressers reached out to Leah for advice and guidance. This led Leah to train as a business coach: ‘Since lockdown, I have gained many coaching qualifications, but I truly believe it is my lived experience as a hairdresser and salon owner that allows me to help salons in the way that I do. I understand their worries and anxiety and I also share their hopes and ambitions.” 

For 2023, Leah is launching her Salon Success Squad. From salon owners to freelancers, members will receive a monthly squad schedule, four live coaching sessions with Leah, Q&As, goal setting and mentoring sessions and the opportunity to hear from business and industry pros. 

Hairdressers will also have access to a private Facebook group where they can feel part of a welcoming community that is focused on business growth. Through a private portal, members will have access to educational content and training videos to watch in their own time – covering everything from social media, marketing, recruitment, goal setting and boosting columns.  

 Leah adds: “My coaching isn’t a one size fits all approach. I work with salons to understand what success looks like for them, what their business issues are and what they want to achieve through creating a bespoke strategy and coaching plan.”

Interested hairdressers can view Leah’s free webinar, ‘Six Steps to Salon Success’, at