Trend Report: Haze Glazing by Zoë Irwin and Wella Professionals

April 04, 2019

Zoë Irwin, Wella Professionals Colour Trend Expert (i.e. trend spotting extraordinaire) has unveiled her latest creation – Haze Glazing – inspired by the recent movement towards ‘70s tones of yellow and terracotta in the last few years.

“I started experimenting with my clients and realised putting warmth on the hairline made eyes pop and look amazing. I’m obsessed with colour bringing out peoples natural skin tone and eye colour. I’ve been using this on my clients and they love it – they are so ready for it.

“Haze Glazing is the trend and the palette – it’s an overall concept to add a warm, sunlit, illuminated effect to hair. The palette is based around the magical light that happens in the evening throwing a warm haze onto everything.”

The Palette

“The palette is made up of base shades that are intertwined with glazes. The glaze is a ‘diluted’ yet warm wash of colour that picks up in any pre-lightened areas of hair.


“I colour hair to make it look as natural as possible. I use multiple tones in the hair that blend seamlessly into one another. A girl’s root may be five or six shades darker than her ends, but because of the blending it becomes completely natural. The colour is bespoke and I blend the tones together with my fingers.

“The technique I love using is ‘Palm painting which is from the French way of balayaging. You put the colour onto the back of your hand then pick up delicate pieces of colour and paint it on. Then using my fingers, I blend it all in so it means that the ends get the right level of lightening because of the warmth of my hands.”

The shades: Maple Mustard, Velvet Ochre, Sienna Dusk, Sunworn Terracotta, Bitter Clove.

The glazes: Maple Haze, Ochre Haze, Sienna Haze, Terracotta

How to Haze Glaze

  1. Create an overall colour – this can use one or two hues.
  2. Lighten the hair using Palm Painting technique.
  3. Apply glazes to give the hair warm illumination.


TREND REPORT: Haze Glazing by Zoë Irwin, Wella Professionals

“Flo’s a naturally dark blonde, and has a mixture of Sienna Dusk, Velvet Ochre and then Maple Mustard at the ends. I wanted to create lightness in the hair, so I used a blend of Sienna Dusk, and Velvet Ochre, which gives an illumination and sunny haze to it. I dropped the colour in at her chin, giving her a darker root because it really makes her eyes pop and suits her complexion. This comes from the same place that I created Amber Slate last season – it’s a warm tone with a cool undertone, which is the modern way to colour hair. The thing I love about this look is that I’ve done it without using bleach – I used this wonder product from Wella Professionals called Magma that both lifts and tones at the same time, I’m obsessed by it.”


TREND REPORT: Haze Glazing by Zoë Irwin, Wella Professionals 2

“For me this is the brunette I want to see for the season. Because I know all the tones coming out are mustards and warmer browns, I realised brunettes need to change. Because we’ve been coming from a place where brunettes have been cooler and we’ve been making them very ash, smoky and darker (last season we had smoked wood), this season I knew it had to be warmer to suit the palette of colours people would be wearing. This is the deepest colour in the palette – I put a global colour of Bitter Clove and then there are four hues running through it, including Sienna Dusk and Velvet Ochre – I’ve smudged one tone into another, and then used Balayage to create lighter pieces throughout the hair. Because it’s blended it’s seamless colour – there is nothing chunky about this.”


TREND REPORT: Haze Glazing by Zoë Irwin, Wella Professionals 1

“This is Sunworn Terracotta and she’s the most vibrant of the three girls so I think of this as more of a spice palette. I wanted to show terracotta in two different forms – the global colour is Terracotta, but the other colour I glazed over is far more sunworn. I recently travelled to Seville and you have this palette that is mustard and terracotta, but because the temperatures in Spain are insane, the terracotta washes out and is muted because of the sunlight. I became obsessed with creating a haze for this look that replicates that because it’s perfect for the 70’s palette.”