The newly-expanded Kerasilk Color range delivers a luxurious in-salon colour care experience and offers luxurious home care products to help maintain long-lasting colour brilliance and beautifully healthy looking hair.
Thanks to the exclusive Keralucent Technology with color-caring silk, low-molecular and high-molecular Keratin Blends and Tamanu Oil, colour-treated hair can shine brilliantly, whilst remaining as soft and as touchable as silk.
The salon-exclusive Kerasilk Color Brilliance Service consists of a three-step regime:
» Brilliance Primer
Using a blend of high molecular Keratin and low molecular Keratin, the Brilliance Primer evens out the hair’s surface for better colour penetration. In addition, it restores the inner structure to its optimal condition during the colouring process by using the swelling of the hair for deep penetration of key ingredients.
» Brilliance Creator
After rinsing the colour application and prior to shampooing the hair, the Brilliance Creator locks and anchors the low-molecular Keratin and colour dyes deep inside the hair and closes the cuticles by neutralising the oxidation process. This gives hair long-lasting strength and protection from mechanical damage.
» Brilliance Sealer
After the hair has been washed using Kerasilk Color Gentle Shampoo, the Brilliance Sealer is applied to lock in colour and smooth out the hair’s surface – this creates extraordinary light reflection and a dazzling shine.
The Kerasilk Color Brilliance Service provides a long-lasting silky hair feel and colour brilliance from within for up to six weeks.*
More than 85% of salon clients have already said that their hair looks and feels better than before with the new service and more than 90% of salon clients would recommend the service to their best friend.**
Home Care
The perfect care for brilliant hair colour is provided by the Kerasilk Color home care portfolio:
The Gentle Shampoo, with its lightweight formula and the Cleansing Conditioner and Dry Shampoo all help to prevent colour-fading.
The Conditioner and Intensive Luster Mask prevent colour loss by sealing the cuticle of the hair and have been especially designed for those with porous or damaged hair.
The leave-in care products in the Kerasilk Color home care range prevent colour-fading caused by using hot styling-tools. The Blow-Dry Spray also provides heat protection and the brand NEW lightweight Brilliance Perfector creates a smooth hair surface for intensified colour vibrancy with UV-protection.
The invigorating scent of the Kerasilk Color Beautifying Hair Perfume combines a touch of elegant rose perfectly rounded with white musk to create a multisensory experience.
* In combination with Kerasilk Color home care product usage
** Kao Consumer Test August 2017, 43 participating salon clients in Germany
