This shade of highly saturated purple and the deepest blue exudes richness and complexity, effortlessly encompassing two of the freshest shades for the upcoming year. Inspired by the mystery of the midnight sky, MIDNIGHT BERRY portrays a sense of enchantment and mystique that captivates and inspires.
“2024 is all about pushing limits and trying new things – hair trends are going to be a wild mix of bright colours and cool textures. Us colourists will certainly be shaking things up and updating our colour palettes, with new tones including punchy oranges, oceanic blues, organic neutrals and shimmering lavenders.”
Inspiring us to be more adventurous with hair during the colder, darker months, the team at the Neil Moodie Studio have created three unique colours based on superfoods…
‘The vibrant tones found in red cabbage can reflect a desire for individuality and an appreciation for the unconventional aspects of beauty.’
CAT HINDLE, CREATIVE DIRECTOR
‘Avocado tones draw inspiration from nature, offering versatility, customisation and creativity in hair colour.’
HANNAH BUTTON, CREATIVE COLOURIST & STYLIST
‘The warm and sunny tones of turmeric can evoke the feelings of positivity, happiness and a cheerful disposition.’
LUKE TYRRELL, CREATIVE ART DIRECTOR & COLOURIST
JOICO EUROPE TEAM
From Hailey Bieber’s colour evolution to whiskey shades, berry tones and cowboy coppers, red is certainly this season’s go-to hair colour. The difficulty lies, however, in identifying which tones are most suited to which clients…
For those who love to go all out when it comes to colour, a well-matched shade could be a solid brick tone like Fire Engine Red. However, there are also other more subtle ways to stand out, such as a Cherry Red or velvety Deep Red – think red velvet cake, a blend of warm chocolate with a glossy red finish.
A third way to approach the on-trend colour is via the Hailey Bieber method – bit by bit. The beauty founder started out with a Cinnamon Cookie Butter shade during the Summer, before leaning into a gorgeous Whiskey Wash and finally landing on a glossy Cowboy Copper. Many credit Hailey’s colour play as the reason red hair is having a moment – she’s shown just how versatile the colour can be! Find out more here
Loving all of this colour inspiration? Check out our Instagram page for your daily fix – @prohairmag