“Introducing an innovative and trend-led collection from the JOICO EMEA Creative Art Team. With bold textures and show-stopping shapes, the collection is a capsule of wearable, consumer-focused styles with a nod to current salon trends and iconic looks that never go out of fashion. From ice platinum through to rich chocolate, this collection boasts stunning colour creations that are sure to catch your attention.”
Credits:
Hair: Sevda Durukan, Alberto Di Domenico, Daniel Spiller
MUA: Katie Moore
Styling: Ellen Spiller
Photography: Jamie Blanshard
Creative direction: Bruno Marc Giamattei
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