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GHD’s Award-Winning Chronos Family Addition

March 18, 2025

GHD has unveiled the latest innovation in its award-winning Chronos family… The GHD Chronos Max

Life in the Fast Lane

Designed especially with long, thick and curly hair in mind, the ghd chronos max features 85% larger close-edge plates*, allowing users to style large sections with 3x faster one-stroke styling*. Plus, with thicker hair types needing a higher level of care, the HD motion-responsive technology is designed to maintain the optimum styling temperature of 185°C for ultimate sleek styles, all whilst still respecting the hair’s natural texture and providing no extreme heat damage*.

Polished to Perfection

The new ghd chronos max also utilises its larger plates to create an optimum pressed finish. Aligning the cuticle to sit perfectly flat from root to tip, the result enhances light reflection on the hair for up to 90% more shine*. The tool’s newly reengineered wishbone hinge has been crafted to produce the ideal tension from root to tip, resulting in a consistent heat transfer that allows users to create sleek, straight styles with 2.5x less frizz*.

More information here

  1. *Vs ghd gold.
  2. *Vs ghd Max. Technical test in lab show ghd Chronos max is 3x faster to achieve same high level of frizz reduction on frizzy tresses.
  3. *Extreme heat is any heat treatment causing fractional wet tensile strength reduction per cycle greater than 0.001, measured over at least 100 cycles on brown caucasian hair (a “Strength Reduction”). Extreme heat damage is a Strength Reduction of more than 0.005.
  4. *Technical test in a lab on brunette hair, measured vs. naturally dried hair.
  5. *Technical test in a lab on frizzy hair, vs naturally dried hair.
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