ghd launches Lulu Guinness #kissthiscancer range

September 03, 2018

ghd celebrated the launch of its limited edition Lulu Guinness #kissthiscancer range with a picture-perfect pink party.

 Over the last 14 years, ghd has raised £10 million for breast cancer charities through their limited edition pink ranges; and for 2018, the campaign has gone bigger and better than ever thanks to a collaboration with British designer, Lulu Guinness.

The kiss covered styler was launched at a spectular summer party at One Belgravia which had been given a pink makeover for the occasion.

The picture perfect, uber-Instagrammable venue boasted a ghd styling station, OPI nail bar, protest-themed photobooth and freshly made-before-your-eyes ice cream from Pan-n-Ice.

On hand for mini blow-dries and styling at the ghd bar were Samuel Johnson, Tilly Penn from the House of Rush and Grant Williams from Headmasters Soho. Guests could pick from four ghd summer looks; all designed to beat the London heat.

Guest of honour on the night was designer Lulu Guinness, who has created a lip print duo of stylers and hairdryer for the ghd x Lulu Guinness collaboration. £10 from the sale of each tool will go to Breast Cancer Now, who are funding essential research into fighting the battle against cancer.

Find out more about the ghd x Lulu Guinness range here.