Gone are the days of mundane hair colours; clients now have the opportunity to transform their locks into a mesmerising kaleidoscope of vibrant hues. This whimsical and daring trend has captured the hearts of fashion-forward clients seeking to make a bold statement with their hair look. In celebration of Pride month, Leo Brian McCallum, Owner of ROAR Hair salons, delves into the enchanting world of rainbow hair and explores the reasons behind its rising popularity…
Rainbow hair is a true celebration of individuality and the boundless possibilities of personal style. With an array of eye-catching shades, including vibrant reds, electrifying blues and luscious purples, this trend allows clients to express their unique personality through a spectacular spectrum of colors. From subtle pastel gradients to striking, high-contrast combinations, the options are limitless, giving individuals the freedom to create a personalised masterpiece.
Beyond the realm of fashion, rainbow hair has become a powerful means of self-expression, it empowers clients to display their creativity, confidence, and willingness to embrace their inner child. It serves as a visual representation of their vibrant personalities, allowing them to stand out from the crowd and showcase their unique perspective on beauty.
The process of achieving rainbow hair is an art form in itself for hair colourists, whereby we can achieve the look using various techniques such as ombre, balayage and foiling to seamlessly blend an array of colours. This meticulous process requires both technical expertise and a keen eye for colour theory, with each strand a canvas for our creativity.
One of the remarkable aspects of rainbow hair is its temporary nature. The use of semi-permanent hair dyes allows clients to experiment with different colours and styles without long-term commitments. This dynamic characteristic enables them to adapt their hair to suit their ever-evolving moods, seasons, or special occasions.
As a colour expert, rainbow hair has most definitely been a catalyst for community. It has created a vibrant and inclusive community of hair colourists that share a passion for self-expression. Social media platforms have become virtual galleries for showcasing stunning transformations and sharing tips and techniques. It fosters an environment where individuals can find acceptance, celebrate diversity, and connect with like-minded individuals from around the globe. Rainbow hair most definitely attracts youngsters keen to step into the world of hairdressing, intrigued and excited about creating these unique, fun hair colour looks.
Discussing rainbow hair options with your client also provides an opportunity for retail sales. Rainbow and multicoloured hair looks require aftercare at home to ensure they remain looking their best. Always discuss with your clients at the end of the appointment what retail products you have available to keep their vibrant locks looking radiant at home. Colour saving shampoos and conditioners, masks and heat protection sprays are a must!
Here at ROAR, we are an LGBTQ+ safe space where guests and the team can talk and express themselves openly. Our pricing is also gender neutral, which was so important to us to be able to promote our inclusivity. The price of our services reflects the stylist’s experience, education and use of techniques, not the sex of our guests.
