📍SONNY JAY FOR BARCLAY CARD
More puppies! This was a pre–Jingle Bell Ball job in partnership with Barclay card. It was at Pawsitive, a puppy coffeeshop in London – which was as crazy as it sounds! The brand was showcasing support for small businesses and rewarding them with tickets to the ball, a lovely day all round.
📍TOM GRENNAN
My long-time friend and client, Tom Grennan, was one of the first through the doors of my new salon! He came in for a trim and colour refresh, before making a series of bookings. I wanted to add a bit more definition to Tom’s natural texture, using a light and a dark cool tone, as well as amid-tone with a bit more warmth to give depth to the curls.
📍NAILS INC.
Nails Inc. are a great regular client of mine – I think this might be the eighth campaign I’ve worked on for them! We shot this on location, which was a first for the brand. The new set definitely added a different touch compared to the usual studio shoots. A Christmas shoot and puppies on set, does work get more fun than this?!
📍JINGLE BELL BALL
One of my favourite working weekends of the year has come back around – Capital’s Jingle Bell Ball! It’s always such a fun, full-on event. As usual, I looked after my best mate, Roman Kemp, getting him ready for hosting duties, but I also did Sonny Jay’s grooming this year too. Although the days are long, it’s such a brilliant weekend and great to see all the talented creatives working backstage.
📍THE FELLOWSHIP AWARDS
I’m so proud and overwhelmed to have won Session Hair Stylist of the Year at the prestigious Fellowship Luncheon and Awards. Thank you to all the judges, my team, Keune, Frank Agency, Gloss Communications and everyone else I worked with to be able to build a portfolio of work diverse enough to be recognised. And to receive the award from my hair idol, legendary session stylist Eugene Souleiman, was just the cherry on top!
📍KEUNE CONFIDENT CURL COURSE
My Keune Confident Curl campaign has finally been released! It’s been so long since shooting, so it was amazing to see all the final concepts coming to life. Then, being able to come full circle and use the products and imagery to deliver my course at The House of Keune was just brilliant. The Confident Curl course covers different curl types, working on mannequin heads to explore a variety of cutting techniques for curly hair.
Follow Luke Benson @lukebensoncreative and @lukebensonsalon
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