FOR EVERY YOU. reflects Schwarzkopf Professional’s belief that every hairdresser’s journey is unique, and that this individuality is something to be celebrated.
As your partner in craft, Schwarzkopf Professional offers the tools and inspiration you need to become the hairdresser you want to be, giving you a voice to tell your story and express yourself creatively. Offering exceptional experiences, the brand gives its stylists the opportunity to define their personal hair story.
FOR EVERY YOU. offers support that is tailored to your personal journey. This will unfold across multiple touchpoints, showcasing Schwarzkopf Professional’s diverse product portfolio and its ability to meet the unique needs of every salon.
Emphasising the ‘YOU’ in FOR EVERY YOU., Schwarzkopf Professional has partnered with a diverse group of global artists to share their unique journeys and showcase their signature services. This creative collective of artists will inspire hairdressers worldwide, offering fresh perspectives and elevating the art of hair colouring and styling.
With FOR EVERY YOU., Schwarzkopf Professional redefines its commitment to individuality, creativity and empowerment – ensuring that every hairdresser has the resources and inspiration to shine.
Debbie G is a Schwarzkopf Professional Ambassador in the UK. She has earned her first-class credentials through successfully teaching her hairdressing skills as an independent educator for the last 12 years, as well as her two decades of experience as Creative Director of the Vidal Sassoon London Schools. Debbie and her partner, Billi Currie, run an award-winning, boutique hair salon in the heart of London’s Marylebone with a team of highly skilled stylists.
Combining precise technical knowledge with creative freedom, the ASK eAcademy from Schwarzkopf Professional puts the power of education truly in your hands.
Designed by hairdressers, for hairdressers, the digital learning experience provides you with 24/7 access to hairdresser training, supporting your every step as you develop the skills and knowledge to empower your salon.
The next-generation curriculum is designed to inspire, whatever your level of expertise. Be empowered with the techniques to cut, colour and style – always refreshed and on-trend. Embrace innovative products you can trust to perform and use relevant tools to achieve technical perfection in your craft.
Schwarzkopf Professional understands that every hairdresser is unique, which is why the offering can be customised to shape your own journey. Through the service-centred approach – which puts you, the hairdresser, at its heart – and its blended learning experience, the ASK Education journey is designed to take your professional skills to the next level
“As a hairdresser, I’ve been really lucky to travel all over the world educating other stylists. I really believe that education is so important; we have to train the future generations. Please come into our Schwarzkopf Pro education spaces and bring your team to learn those practical skills. Or, go onto the ASK eAcademy and check out all the difference courses we’re offering. Education is the future of our industry; we have to keep the passion going.”
In a community-led, inspirational approach, HAIR BY SCHWARZKOPF PRO offers a global stage for diverse artists to showcase their individual craft and stories. By sourcing inspiration directly from artists around the world, Schwarzkopf Professional aims to speak to the heart of every hairdresser – from assistant to salon owner, editorial talent to session stylist.
HAIR BY SCHWARZKOPF PRO is a carefully curated hair collection featuring new cut, colour and style techniques from Schwarzkopf Professional Ambassadors across the world. Including Nick Irwin, Lisa Farrall and Lesley Jennison.
Whichever type of salon you are, Schwarzkopf Professional has the right kind of inspiration for you. With one unique, authentic story at a time.
“I am passionate about education for our team at Billi Currie. It’s not just about training the next generation; continuous learning is essential for all team members as fashion and hair trends evolve so rapidly, and staying current is key. I love HAIR BY SCHWARZKOPF PRO – it’s an incredible tool that helps salon teams stay up to date with the latest trends, offering inspiration from a range of cultures and styles. It’s a must-have for us and any salon that is serious about staying ahead of the curve.”
Stay up to date with FOR EVERY YOU. by following @schwarzkopfprouk on Instagram and keeping up with the #schwarzkopfpro hashtag.
More information is available HERE