This sleek new look is reflective of a fast-growing technology company that lives and breathes the hair and beauty industry and speaks directly to the salons and spas it serves. Phorest has been supporting and empowering salon and spa owners since 2004 and now serves over 8,500 hair, beauty and clinic businesses globally in 10 regions.
We’ll let the boss explain…
“Today, we revealed a brand new look, for a new era. One that tells that story, with the people behind the industry right at the heart of it. One that showcases our capabilities – a fresh, optimistic, forward-thinking salon software with real people and passion behind every screen.
But it’s what comes with our new look that matters most to me. I’m proud to announce the establishment of The Phorest Growth Fund. It’s our commitment to give a minimum of £/€100,000 back to salon businesses across the globe in 2022, and every year from now on.
The global Phorest Growth Fund is a financial stepping stone for salons that have plans for growth but struggle to secure funding, loans or finance to level up.
Phorest was born on the salon floor – we know what it’s like to be at the heart of a business that is striving for excellence but we are also acutely aware of the challenges facing the industry when it comes to growing that business. The Phorest Growth Fund is there purely to give back to the community that has given us so much. From our own research, we know that for 42% of salons getting established, business planning and finances was the biggest challenge they faced, while 24% – a quarter of all salon businesses – struggle with getting appropriate loans or funding.
Launching in March 2022, we will have a Phorest Growth Fund application process and review panel in every one of our 10 regions. Funds will be awarded for various amounts to the salons selected through the application process. No tricks. No hidden hooks: Just a helping hand into this brave new world.
Please put a calendar note to check in on 1 March when we’ll be announcing our review panel, application criteria and giving a sneak peek on how to prepare for applications.
We have taken the next step in our growth journey with a brand new look; but it means nothing unless you are on that journey beside us.”
Together, We Grow.
Ronan Perceval
CEO,Phorest
